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Overview

The MSc in Hospitality and Tourism Management Programme is being offered by the School of Humanities, Social Sciences and Economics of the University Center of International Programmes of Studies of the International Hellenic University. The programme provides expertise in tourism with a practical orientation related to management and strategic issues in the fast-evolving tourism sector at the national and international level. Greece provides the ideal place to study Hospitality and Tourism and more specifically, Thessaloniki, which has been at the crossroads of many different cultures and a student metropolis. The courses are taught exclusively in English.

The IHU MSc in Hospitality and Tourism Management is designed to:

  • Enable students to acquire the expertise and develop the skills for the acquisition and application of integrated solutions for the effective management of tourist enterprises in a highly competitive international environment with an emphasis on the management and economic activity of the tourist industry as well as environmental issues related to the tourism sector.
  • Develop skills and expertise targeted at effective decision-taking and critical assessment of issues concerning management in the specific sector and also to provide practical orientation related to management and strategic issues in the fast-evolving tourism sector at the national and international level.
  • Enable students to acquire the knowledge required for the strategic planning of enterprises and organisations concerning their compliance with environmental legislation; in general teach them how to minimize the environmental impact of their operation on the environment through voluntary activities.
  • Enhance students’ self-awareness and self-confidence through the acquisition of knowledge and practical skills in disciplines related to tourism management.
  • The terms with the core courses aim to lay solid analytical foundations in all areas related to hospitality and tourism. During the electives period, students are encouraged to deepen their knowledge and specialise in more specific areas, through four courses. A choice of a dissertation or a consulting project concludes the programme.

Some interesting points

Tourism | one of the fastest growing industries in the world
The tourism industry is becoming extremely important to most countries’ economic growth. Tourism creates and sustains jobs, brings new business, and contributes to the quality of life, which constitutes the key to development and prosperity. According to the World Tourism Organization, International tourism is expected to increase by 3.3% per year in the period between 2010 and 2030.

Greece | the ideal place to study Hospitality and Tourism
Steadily and traditionally recognized as one of the most popular leisure destinations, Greece provides the ideal place to study Hospitality and Tourism as you can find every type of tourist facility, a rich cultural heritage, some of the most stunning beaches in the world, and impressive mountain ranges. According to SETE, the Association of Greek Tourism Enterprises, and the World Travel &smp; Tourism Council, Greek tourism contributes 16.3% to GDP and is expected to employ nearly 850,000 people by 2024.

Thessaloniki | a World Heritage City with a large student community
Recognized by UNESCO as one of the most important cities in the history of mankind, Thessaloniki combines a fresh, dynamic outlook with a leading international reputation. Home to Greece’s largest student population, Thessaloniki qualifies as a student and cultural metropolis. Built between the sea and the mountain, Thessaloniki has been at the crossroads of many different cultures, constituting a truly cosmopolitan city in South-East Europe. The growth and diversity of the tourism industry has driven companies and organisations to seek out and hire skilled, dynamic, flexible and international-oriented managers.

Official Government Gazette:

Re-establishment PDF (in Greek)
Regulation PDF (in Greek)

Key facts
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Start date: November 2023

Application deadline: 30 September 2023 or until places are filled

Campus: Thermi, Thessaloniki

Duration/Mode: 2 years part-time/weekdays evenings in Distance Learning Mode

Recognition and Partnerships: The programme runs under the auspices of the Greek Tourism Confederation (SETE) and forges partnerships with the Hospitality and Tourism Industry

Taught language: English

Entry requirements: An undergraduate degree from a recognised University

Language requirements: IELTS (academic 6.5 and above), TOEFL (IBT, 95 and above) or TOEIC (745 and above) score, or a recognised by the Greek State certificate of proficiency in English of C1 level

Fees: 3,900€ (total) Excellence awards for the academic year 2022-2023 (check the Fees & Financing section for details)

How to apply: Please follow the instructions at the applicatios page

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Testimonials
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Person Image
Dimitris Efthyvoulou
MSc in Hospitality and Tourism Management
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I had the opportunity to extend my networking within the hospitality sector and explore possibilities for future cooperation.

Who can apply

To be considered for the programme, candidates are required to have:

  • an undergraduate degree from a recognised University
  • proof of English competence [a recognised certificate of proficiency of C1 level, recently acquired IELTS (academic 6.5 and above), or TOEFL (IBT, 95 and above) or TOEIC (745 and above) score]

Course content

The core courses

The core courses ensure that you acquire knowledge of practical concepts and attain skills directly relevant to your career aspirations.

First Year

Teaching Hours and Credit Allocation: 30 Hours, 6 Credits
Course Assessment: Coursework & Exam
Aims

The aim of the course is to develop and increase students’ theoretical knowledge and practical skills on the operational and strategic policies of tourism management. Students completing this course will acquire the tools to understand the fundamental principles, philosophy and methods of tourism management with a specific focus on the current dynamically changing social, technological and economic era.

Teaching Hours and Credit Allocation: 30 Hours, 6 Credits
Course Assessment: Coursework & Exam
Aims

The aim of the course is to enhance students’ knowledge and understanding of the concepts  and  principles  of  service  operations  management  with  a  specific  focus  on  their application in the hospitality and tourism sectors. Students completing this course will  acquire  the  critical  and  analytical  skills  for  applying  the  appropriate  management  tools and  processes  to  ensure  efficiency,  effectiveness  and  quality standards  in  the  contemporary hospitality and tourism sectors. Particular emphasis will be given on the understanding  of  the  practical  implications  of  service  operations  management  concepts and their applicability in the day to day business life of hospitality and tourism enterprises.  To achieve that, the discussion and analysis of case studies and examples of hospitality and tourism operators are incorporated in the instruction of the module.

Teaching Hours and Credit Allocation: 30 Hours, 6 Credits
Course Assessment: Coursework & Exam
Aims

The aim of the course is to refer to general principles of financial management and to highlight the dimensions of organizational culture which are associated with financial knowledge and processes. Students completing this course will acquire the tools for financial decision making in the hospitality industry and for efficient financial management of hospitality enterprises.

Teaching Hours and Credit Allocation: 30 Hours, 6 Credits
Course Assessment: Coursework & Exam
Aims

The aim of the course is the understanding of the principles and the concept of services marketing for tourism. Students completing this course will acquire the tools for a good command of the key elements of marketing across tourism organizations. Through case studies and contemporary examples from the tourism industry, students will be expected to apply the theoretical concepts discussed onto real-life marketing examples from the hospitality and tourism industry.

Second Year

Teaching Hours and Credit Allocation: 30 Hours, 6 Credits
Course Assessment: Coursework & Exam
Aims

The aim of the course is to familiarize students with the importance of human resource management (HRM) in tourism enterprises. Students completing this course will acquire fundamental knowledge on issues concerning human resources development, selection and recruiting processes, motivation, employee relations, education and training.

Teaching Hours and Credit Allocation: 30 Hours, 6 Credits
Course Assessment: Coursework & Exam
Aims

The aim of the course is to explore how students can use Information Communication Technology (ICT) in a strategic context by analyzing the new technological trends and by providing a solid basis for studying the impact of the ICT revolution on the tourism industry. E-Tourism revolutionizes all business processes, the entire value chain as well as the strategic relationships of tourism organizations with all their stakeholders. It additionally focuses on how Social media and Digital technologies are employed in airlines, hotels, travel agencies, tour operators and destinations management organizations. The course demonstrates that eTourism increasingly determines the competitiveness of the organization, and therefore, it is critical for the competitiveness of the industry.

Teaching Hours and Credit Allocation: 30 Hours, 6 Credits
Course Assessment: Coursework & Exam
Aims

The aim of the course is the understanding of the special interest tourism, along with the ways to develop alternative tourism and the benefits associated with it. The course examines strategies that will first identify opportunities for alternative tourism in a region, integrate these activities with the region’s existing tourism capacity and design expansion with respect to the region’s and the particular activity’s capacities. Regarding special interest tourism the factors that have led to its development and connection with sustainability will be presented and the main providers will be mentioned (tour operators, specialist providers, packaged or non-packaged holidays providers, etc.).

Teaching Hours and Credit Allocation: 30 Hours, 6 Credits
Course Assessment: Coursework & Exam
Aims

The aim of the course is to introduce students to the most important statistical tools used in business analysis along with business planning.  The focus is on application and interpretation of the tools and results.  The intention is not only to equip students with the practical skills to implement the necessary techniques, but to acquire the skills of discretion in choice of appropriate method and clarity in the interpretation of the output from such methods, together with extraction of the information of the highest importance to the business decision-maker.

The elective courses

The following list is indicative and continuously updated. Electives may vary from year to year depending on current interest and student demand.

Students choose four courses from the following list according to their interests and their current and future career orientation:

Teaching Hours and Credit Allocation: 16 Hours, 3 Credits
Course Assessment: Coursework & Exam
Aims

The aim of the course is to examine the concept and scope of tourism policy in light of the alternative theoretical approaches, assumptions and typologies of tourism development. The course analyses tourism organizations, stakeholders and institutions, and their role in shaping, planning and implementing tourism policies. Case studies on issues of tourism policy are presented.

Teaching Hours and Credit Allocation: 16 Hours, 3 Credits
Course Assessment: Coursework & Exam
Aims

The aim of the course is to provide a good understanding of how to identify and exploit profitable opportunities. Another aim of this course is to provide an in-depth understanding of the types of funds available to companies through the capital markets. It also deals with the issues involved in structuring and executing capital-raising transactions.

Teaching Hours and Credit Allocation: 16 Hours, 3 Credits
Course Assessment: Coursework & Exam
Aims

The aim of the course is to define the tourism product, its nature and characteristics. The students will understand the classification of tourism products, the resources and the attractions in tourism and the role of destination management organizations and UNESCO in developing and conserving tourism products.

Teaching Hours and Credit Allocation: 16 Hours, 3 Credits
Course Assessment: Coursework & Exam
Aims

The aim of the course is to investigate the relationship between culture and tourism, by examining the management of tangible and intangible assets. By completing the course students will be able to acquire knowledge and demonstrate an understanding of the relationship between culture and tourism, the concepts and theories of cultural heritage tourism, along with contemporary issues in the management of the cultural heritage.

Teaching Hours and Credit Allocation: 16 Hours, 3 Credits
Course Assessment: Coursework & Exam
Aims

The aim of the course is to provide students with the means to develop high-level management skills and knowledge specific to the field of managing events and projects at all levels. Students will learn how to formulate event tourism strategies for specific destinations, specializing in the design and implementation of events, activities, tours, hotel accommodation, restaurants, excursions, conference venues, gala dinners and programme logistics. Specific topics will include event studies, bid preparation, public and corporate sponsorship, negotiations, and volunteer staff management.

Teaching Hours and Credit Allocation: 16 Hours, 3 Credits
Course Assessment: Coursework & Exam
Aims

The aim of the course is to examine the range of techniques employed by tourist businesses and destinations to control and manage visitors and their impact, as well as to analyse visitor management in a variety of different settings including visitor attractions, heritage sites and destinations. The course aims to explain how visitor management contributes to effective tourism planning.

Teaching Hours and Credit Allocation: 16 Hours, 3 Credits
Course Assessment: Coursework & Exam
Aims

The aim of the course aims is to develop an understanding of the process and context of entrepreneurship as well as to provide key concepts which will enable students to become more entrepreneurial themselves. The course will examine all issues of entrepreneurship using examples from the tourism industry, combining thus the appropriate theory with real world examples to give students a powerful framework for understanding every aspect of this vital business function.

Teaching Hours and Credit Allocation: 16 Hours, 3 Credits
Course Assessment: Coursework & Exam
Aims

The aim of the course is to provide students with a basic understanding and knowledge of the key concepts and analytical skills underpinning the effective management of projects in any industry sector. Students will learn the responsibilities and essential tools and techniques required to successfully plan, manage, control and evaluate any major project in a complex environment. Students will develop the fundamental skills required of all project managers: critical reasoning skills, quantitative analytical skills and integrative skills, from both a theoretical and practical viewpoint.

Teaching Hours and Credit Allocation: 16 Hours, 3 Credits
Course Assessment: Coursework & Exam
Aims

The aim of the course is to provide students with a basic understanding and knowledge of the key concepts of the travel industry with a comprehensive view of the growing transportation sector in a global context. Based on literature, professional bodies’ reports and a range of case studies students explore the historic development, range of destinations, tourist’s profiles, the role of governments, and intermediates and key issues associated with the management of airline, shipping and transportation companies. Emerging trends and future predictions for these sectors are also examined..

Teaching Hours and Credit Allocation: 16 Hours, 3 Credits
Course Assessment: Coursework & Exam
Aims

The aim of the course is to explain how travel media and trade relations work on a national and regional level and how tourism enterprises or destinations can engage with media and trade to generate business, by analyzing the various traditional and non-traditional types of media and how we reach them in order to establish with them a concrete and long-term relationship. All the necessary marketing tools like invitations, press releases, press kits, press conferences etc will be analyzed giving emphasis to the ‘power’ of social media. Furthermore, the course examines the fam and press trips, their evaluation, as well as the strategy of the after the visit communication. Overall, the course will help the participants to better understand and handle the travel and media trade so to create alliances and help the Public Relations Department to achieve its goals.

An elective course from another IHU programme

The Dissertation or Consulting Project

After the taught courses, students conduct an individual project on a subject relating to their studies and career. The topic is chosen by the student with input and advice from a faculty member, who acts as supervisor, working closely with the student. The dissertation is an individual 10,000- word paper of original scientific work, which upon completion is submitted for examination and approval by a three-member committee chaired by the student’s supervisor.

Alternatively, students may participate in a consulting project. Individually or in groups, students study an actual problem of a collaborating firm or organisation. Following analysis of the problem, the students prepare and present concrete and practical solution(s) in a report of min 7,000 words. https://www.ihu.gr/ucips/geninfo/consulting-project

Seminars

The IHU organises regularly workshops and business seminars. Some of these are offered exclusively to the IHU students and alumni. The purpose of the Seminars is to act as a link between the academic community and businesses by introducing you to the real world of business and showing you how the notions and techniques learnt in the classroom apply and materialize in the Greek business context. After all, you will get a better taste of many sectors of the market.

Activities

Schedule

The duration of the MSc in Hospitality and Tourism Management programme is 2 years part-time (from November to April). Teaching takes place on weekday afternoons in Distance Learning Mode. The programme starts every November.

Strategic Partnerships with the Hospitality and Tourism Industry

As part of the MSc, students will have the opportunity to attend seminars or projects which include talks by Managers from well-known companies related to hospitality and tourism management issues. Also, students will participate in fieldtrips which include sessions with the Directors of Luxury Hotels and Museums and fascinating guided tours. Graduates will be able to meet face-to-face with employers to discuss internships, as well as full-time and part-time employment opportunities.

Fees & Financing

Fees

The programme fees for the MSc in Hospitality and Tourism Management is 3,900€. The amount is payable in two instalments for the full time mode or in four instalments for the part time mode at the beginning of each semester. The fees are also eligible for financing through LAEK – OAED programme.

Deposits

If you have been accepted to a postgraduate programme, you will need to make a payment of the deposit of 500 Euros to secure your place. This amount will count towards the first instalment of your tuition fees. The deposit is non-refundable once you have commenced your studies at the IHU. Prior to that, a refund can be made but a 20% administrative fee will be retained. The deposit can be paid by bank transfer or bank draft. Credit card payments can be made through electronic banking (contact your Bank as handling fees may apply).

Scholarships

The School of Humanities, Social Sciences and Economics offers a number of scholarships for the programmes it offers, covering a significant proportion of the fees. These scholarships are competitive. Award criteria include the quality of the first degree, the undergraduate grades of the candidate, his/her command of the English language and overall profile. Candidates for scholarships should include a separate letter with their application documents in which they request to be considered for a scholarship, stating the reasons why they think they qualify.

MSc in Hospitality and Tourism Management – Excellence awards for the academic year 2022-2023!

The MSc in Hospitality and Tourism Management announces the ‘Excellence awards’ for the academic year 2022-202 by providing 25% tuition discount to candidates who hold a university degree of 7.5/10 and above, and 40% tuition discount to candidates who are rated in the top 5% of graduates of the academic year of their graduation (written evidence from the graduating University is required). For more information please contact the Programme Manager on (+30) 2310 807526.

Programme announcement – Admissions

Next MSc in Hospitality and Tourism Management class starts in November 2023. Interested parties are invited to submit their application by 30 September 2023 or until places are filled, by following instructions at the applications page.

Ideal career path

The programme is designed for those who are aiming for a career in travel, tourism or related industries. The programme supports students and professionals who aim for careers in:

  • Tourism business
  • Government agencies
  • Museums/Heritage centers
  • Travel agencies
  • Event management
  • Real estate

The Careers Office of the International Hellenic University provides students with focused events, access to career information, vacancy information, career fairs, Erasmus opportunities and internships.

Quality Assurance & Evaluation Reports

Quality Assurance Policy

https://www.ihu.gr/politiki-poiotitas

Evaluation Reports

Location

The MSc in Hospitality and Tourism Management takes place in the facilities of the School of Humanities, Social Sciences and Economics of the University Center of International Programmes of Studies of the International Hellenic University in Thermi-Thessaloniki.

Contact

Postal address:
School of Humanities, Social Sciences and Economics
Department of School of Humanities, Social Sciences and Economics
University Center of International Programmes of Studies
14th km Thessaloniki – Nea Moudania 570 01 Thermi, Thessaloniki, Greece

Tel: +30 2310 807 526/523/530

Email: infoshsse@ihu.edu.gr